Inside Memory Care’s ‘Hidden Audience’ And How Operators Can Reach It
[Nov 2023] Senior Housing News: The burden on caregivers for those with dementia can be an extremely tough and an emotional weight, with the search for answers to what comes next is an important area in which senior living operators
The Roobrik Report 2023: Senior Living’s ‘Hidden Market’
[Aug 2023] Data from 41,000+ completed consumer assessments reveals key insights about senior living's younger-than-expected prospect pool. Roobrik data shows that a majority of this audience is older adults researching for themselves — and they’re younger than many providers may realize.
Roobrik Now Reaches the ‘Hidden Audience’ for Memory Care
[May 2023] Introducing the “Is it the right time for memory care?” Insight Tool According to the Alzheimer’s Association 2023 Facts and Figures report, caregivers helping people living with dementia experience significant emotional and physical impacts that lead them to explore
