Engage Visitors, Empower Prospects
Guide prospects through senior living options with Roobrik Surveys, delivering 20+ key data points to sales teams. Powered by patented technology and decision science, our 7 Surveys offer an empathetic journey, leaving prospects informed and ready to take the next step.
Financial Readiness Made Simple
Afford simplifies financial evaluations with a conversational approach, no numbers required. Accessible to a wide audience, including adult children, Afford assigns a financial readiness level, helping sales teams prioritize leads and guide families confidently.
Chat Meets Decision Support
Go beyond quick answers with Roobrik Chat, offering guidance for prospects needing support. Nearly a third of Chat users engage with decision support, allowing communities to help and eventually convert this hidden audience.
How the Roobrik Platform Works
01
Engage Your Audience
The innovative Roobrik Platform starts by engaging the hidden audience on your community website. Many visitors are researching options but aren’t ready to engage directly with sales or book a tour. Roobrik turns these passive browsers to active prospects.
02
Empower Your Prospects
Engage prospects with unique digital experiences designed to educate and motivate buyers through a journey of discovery, helping them understand their needs and preferences. Based on responses, we provide personalized recommendations, offering a clearer understanding of their senior living options.
03
Enable Your Sales Team
Roobrik leads notifications include rich prospect profiles that include key data points about care needs, living situation, family dynamics, and readiness. These insights enable sales to meet prospects right where they are.
Motivational Interviewing Sets Us Apart
Rooted in decision science, our motivational interviewing technique helps prospects navigate change and gain confidence in the next step.
- Build Trust: Guide prospects gently toward making informed decisions, without pressure.
- Empower Prospects: Put prospects in control of their journey for higher engagement and satisfaction.
- Navigate Complex Decisions: Support prospects through emotionally charged decisions, helping them overcome hesitation.
Simplifies Intimidating Financial Evaluation Process
Guide prospects through the most important factors for senior living affordability.
- Offers snapshot of financial health and identifies potential obstacles.
- Outlines typical expenses associated with senior living.
- Explores various methods to finance senior living.
No Numbers, Conversational Approach
Examine financial readiness without asking for a single number.
- No sensitive financial information required.
- Engage prospects with a conversational approach to a sensitive topic.
- Adult children can assess a parent’s financial readiness without access to financial details.
Our Most Versatile Survey Throughout the Funnel
Strong top-of-funnel engagement and bottom-of-funnel discovery and prioritization.
- Prioritize leads based on three levels of financial readiness to save your sellers time.
- Enable sellers to take the right approach with the right effort.
- Educates less qualified prospects and validates more qualified ones.
Your Hidden Audience Wants to Chat Too
Motivate prospects who were not yet ready to share their contact info.
- Engage prospects who are quietly browsing your site, keeping them from bouncing.
- Provide instant responses to inquiries like pricing, tour scheduling, and careers.
- Provide empathy and education to prospects in their moment of need.
Pairs Perfectly with Roobrik Surveys
Connect all the dots with a combination of quick answers and deeper decision support.
- Nearly a third of chat users move from chat to decision support surveys for deeper insights.
- Roobrik Chat seamlessly connects to surveys, helping prospects feel ready to act.
- Prospects become more motivated and informed after moving from chat to surveys.
CRM Integration Delivers Rich Insights to Sales
Start the discovery process from the first interaction.
- Roobrik Chat kicks off the discovery process covering care needs and readiness.
- Data flows directly into your CRM, allowing for personalized follow-ups.
- Use data to focus on the most qualified leads, improving conversions and efficiency.
Integrations with the Best in the Business
Whether it’s collaborating with your agency or funneling leads into your marketing automation and CRM platforms, we’re built to optimize your efforts without any effort. Plus, we’re HIPAA compliant!
Check out our versatile offerings: whether you seek a tailored middleware solution or wish to create a new integration on demand, we’ve got you covered.
Simple Per-Community Pricing
Enterprise packages available for large providers. Please contact our sales team.
Enterprise packages available for large providers. Please contact our sales team.
Roobrik Lifts Web Leads 33% for Brightview Senior Living in 2023
Trusted by Leading Providers
Roobrik is proud to partner with these senior living providers to optimize their prospect journeys and conversion rates.
What they say
Prospect Journey Map
Engage the Growing Hidden Audience
A large percentage of your web visitors are so overwhelmed trying to figure out next steps, they simply remain “hidden” on your website, reluctant to connect and often bouncing. Roobrik reaches that growing segment of your audience not yet ready to talk to sales, resulting in 20-40% more web leads.
Motivate Prospects who are Actively Shopping
For older adults and families taking an active role in researching lifestyle and living options, Roobrik enriches your content marketing efforts and expands your self-service educational tools. A deeper understanding of their situation can motivate action.
Validate Prospects who are Ready to Move
Sudden changes and growing care needs can trigger an immediate need for a shift in living arrangements. Whether this audience is already aware of your community or has simply found you online, engaging with the Roobrik Surveys can validate their concerns.